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Text Chapter 489 The critical moment of victory or defeat

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    "Look! The entertainment channelthis, thishow did the ratings increase so fast"

    In the lobby of the Provincial TV Station, a scene similar to the one in Deyuan TV Station also happened.  A group of senior executives pointed at the big screen in front of them and were speechless. The sharp increase in the ratings of the entertainment channel made them all panic.

    ¡°Don¡¯t say it was them, Dongfang Yuzhu was even more dumbfounded.

    It is the season of late winter and early spring, and the temperature is still relatively low. The air conditioner in the hall is only adjusted to a moderate temperature, neither cold nor hot, which is just right.  However, Dongfang Yuzhu was sweating on the top of his head, his right hand was tightly clenched, and his palm was covered with sweat.

    "How could this happen" She said casually, with tension in her voice.

    "Director, our channel and Deyuan TV now have advertising time, and the vast majority of viewers will definitely want to change channels. As for Mu Qing, it is not advertising time yet, so viewers will inevitably flock to her channel for a while.  Go up. When our commercial is over, the audience will come back, and Mu Qing's ratings will drop instantly." Deputy Director Pei Cuicui is the only deputy director left after the director of the provincial station changed hands twice.  .  Although her relationship with Director Wang was average, it was not her turn to replace the director last time, but now, she was the only deputy director left, and she expected it would be her turn to take over.  Even if it's not me, it should be the person in the Department of Radio and Television who has a better relationship with the director, and he has a good relationship with her. She also recognized him as a partner.  Unexpectedly, an Oriental Jade Pearl dropped by the air.

    Pei Cuicui is also experienced in the world. Just now everyone was flattering her, but she did not lag behind.  Seeing Dongfang Yuzhu so nervous now, she couldn't help but feel funny.  An An said that you don¡¯t even understand this bit of truth, how can you be the director of the station?

    "However, I think so in my heart, but it is not normal for Tokuhara TV's ratings to soar like this.

    "Yes, yes we are in commercial time now. It is normal for the ratings to go to them when the ratings drop. When the commercial time is over, the audience will come back. By then, their ratings will drop." Dongfang  Yuzhu nodded repeatedly, speaking like this seemed more like comforting himself.

    ¡°In fact, Director Dongfang is also a person who has experienced ups and downs. When encountering problems, he should never be so nervous.  But this time's storm is really different from the past. It definitely belongs to the kind of one-footed heaven and one-legged hell.  If the situation was like this at the beginning, it would be okay to say that, but just now, the performance of the entertainment channel was simply weak, and the ratings were so low that it was disdainful.  Such a huge gap and such a huge impact that everyone could accept it.

    This is like running a marathon. You are about to reach the finish line and win the championship, but suddenly you fall and the people behind you catch you.

    "Yes, Director, we are in commercial time now. It is normal for the entertainment channel to take advantage of it. When our commercial time is over, the audience will come back. When they reach the commercial time, they will be brought back to their original shape immediately.  .¡±¡­

    Ma Guoqiang and Zheng Shuli quickly gave advice and encouraged Dongfang Yuzhu.  Both of them have now completely broken up with Mu Qing, and there is no way back, they can only cling to Dongfang Yuzhu's thigh.  As a traitor, unlike the original members of the provincial TV station, Ma Ke, at least they can be regarded as their own masters. After the merger, they can be regarded as a family.  But their nature is much more serious. No matter how big-minded Mu Qing is, he may not be able to tolerate them.  Therefore, these two people are unwilling to see Mu Qing win in the end.

    After a while, the ratings on the monitor changed.

    During the commercial period, the ratings of urban channels have hit rock bottom, falling to 7.7, and now they have suddenly bottomed out and risen to 9.  As soon as they saw the ratings increase, Ma Guoqiang and Zheng Shuli immediately became excited and shouted: "It's gone up, it's gone up Our ratings have gone up!"

    Hearing the excitement of the two of them, those who didn¡¯t know it might have thought the stock had reached its daily limit.

    Others are also excited. Compared with Mu Qing, they naturally hope that the chief director will come from their TV station.

    "It's coming up, it's coming up Pump it up harder for me" Dongfang Yuzhu clenched her teeth, as if she had used a lot of strength, and the sound was completely squeezed out from between her teeth.

    Their ratings rose to 9, and Deyuan TV¡¯s ratings also rose at the same time, reaching 11.6.  The ratings of entertainment channels declined, from the high of 17.3 just now to 15.

    "Look! The entertainment channel's ratings have dropped! They've dropped so hard!" The ratings here have gone up, and seeing the entertainment channel's ratings go down, Ma Guoqiang and Zheng Shuli almost went crazy. There's nothing left.  Looks like a deputy director.

    Another minute passed, and the ratings of Deyuan Satellite TV and Metro Channel increased again.  This time, the price rose rapidly, and as soon as the value changed, Deyuan Satellite TV??The ratings reached 18.2%, and the urban channel's ratings also reached 16.7%.

    Entertainment channel fell again, falling by two-thirds, leaving only 5.4.

    Seeing Mu Qing's big fall, the hall was extremely excited. Dongfang Yuzhu actually stood up and raised his arms and shouted.  "I win! I win!"

    They are excited here, and the same goes for Deyuan TV station.

    In the hall, except for the director Chu Ge, the other six people raised their arms.  It is conceivable that once the ratings increase this time, it means that their program has not been abandoned by the audience.  On the contrary, the entertainment channel showed off its prestige during the commercial time, but when the program was broadcast normally here, it was no match at all and would be abandoned by the audience.

    Chu Ge crossed her arms, and even though she was always calm, at this moment, a trace of pride appeared on her face.

    "Director, your judgment is so right. As soon as the commercial ends, the audience will come back to our side." Deputy Director He Shuoyan said with slight compliment.

    "This is just the beginning. The entertainment channel's ratings will continue to decline. When their advertisements are played, their ratings will return to the original 1." Chu Ge said confidently.

    The ratings index changes every minute. According to Chu Ge's estimation, the entertainment channel's ratings will decrease every minute that passes.  And their ratings will continue to rise, reaching the previous peak of 23.6.  Even higher.

    However, a minute later, she was surprised to find that the ratings of these three channels had hardly changed.  Her 18.2 only changed to 18.3; the urban channel's 16.7 changed to 16.6.  The entertainment channel is still 5.4.

    Seeing this scene, several people present looked at each other with suspicion in their hearts. Logically speaking, they should have changed the channel in one minute.  Soon, another minute passed, and the numbers on the screen changed again.  Their channel dropped to 18, the urban channel also dropped to 16.1, and the entertainment channel suddenly jumped to 9.

    Every minute, every change in the ratings affects the hearts of these people.  As time went by, five minutes passed in a flash.  The current ratings are 16.5 for Deyuan Satellite TV, 14.4 for Urban Channel, and 14.2 for Entertainment Channel.

    This result is almost evenly matched. Although Deyuan TV has an advantage, this advantage does not represent victory, but failure.  Because he is fighting one against two, his own ratings must beat the combined results of these two channels to be considered a victory.  Otherwise, if the current results are maintained, it is very likely that Deyuan TV's share of advertising in the province will be diverted.

    It is considered a failure now, but what scares her even more is the combat effectiveness of the program "Avenue of Stars".  This is the first game. When there is no fixed audience, we can be only two points behind. What does this mean?  It won't be long before "Avenue of Stars" surpasses her.

    The advantage of two points is considered very high in terms of ratings. You know, many channels cannot even get one point in ratings.  But compared with a newly released program, this advantage will disappear in just a few episodes when the audience of "Avenue of Stars" stabilizes.

    Chu Ge stared at the ratings and the small screen next to her. She was waiting for the entertainment channel to put ads.  It is impossible for a program to be without advertisements, otherwise it will lose money.  It¡¯s impossible to have an entire program without even a single commercial break.

    After another two minutes, the ratings basically stabilized without much change.  The entertainment channel advertisements were finally inserted.  The time is displayed on it, a total of 90 seconds.

    The commercial is here. This is an important moment to test the ratings. Chu Ge¡¯s eyes are fixed on the big screen this time.

    On the other side, inside the lobby of the provincial TV station.

    Dongfang Yuzhu's face turned livid.  The ratings of 14.4, compared with the entertainment channel's ratings of 14.2, doesn't this mean that we have lost?  She can imagine that with just one more issue, "Avenue of Stars" will really surpass "Super Boy and Girl".

    "How could this happen? Impossibleimpossible" Dongfang Yuzhu muttered silently in her heart, her eyes staring at the big screen, a little dull.  As if I still can't believe it, this is true.

    "Mu Qing, that's too shameless. For the sake of ratings, there are no commercials. What does that mean? If you run a program at such a loss without inserting a single commercial, anyone can increase the ratings. Back then,  She also vowed that if we buy good TV series, the TV station will lose money. If she does this, will the TV station make money?"

    Next to the big screen here, of course there is also a small screen.  Zheng Shuli has now discovered that in Mu Qing's program, there has been noAdvertising breaks.

    "Isn't it! Why is her ratings so high now? If there were no ads, what channel would not have high ratings! She is willing to lose money for the sake of ratings. This is cheating!" Ma Guoqiang also said angrily.

    Their words immediately reminded Dongfang Yuzhu, who was already at a loss.  She immediately widened her eyes and said bitterly: "So that's it. This is breaking the rules. I must go to the director to sue her tomorrow!"

    As soon as the words were finished, the image of the entertainment channel on the small screen switched to advertisements.

    "The advertisement is coming!" As soon as the advertisement appears, it is the critical moment to disperse the ratings. Dongfang Yuzhu's eyes are instantly fixed on the big screen, wanting to see how much the entertainment channel's ratings will be dispersed.  (To be continued. Please search Piaotian Literature, the novels will be better and updated faster!)
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