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Text Chapter 1340 To add or not to add?

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    In the future, if any mobile phone wants to sell more and occupy more market share, the best way is to make it a contract phone.

    The so-called contract phones, that is, mobile operators purchase a large number of mobile phones from mobile phone manufacturers at one time, and then bundle the mobile phones with their own package services. It seems to be free, but the monthly package usage fee has already calculated the cost.  Got in.

    ??In fact, this is a method of installment payment.

    However, everyone will be tempted to get a 5,000 high-end mobile phone for free, and they can¡¯t help but sign a contract. Then the two- to three-year contract will make the mobile operators make a lot of money.

    Because it is a large-volume purchase, the purchase price of contracted machines by operators will generally be slightly lower than the retail price.

    The specific amount depends on whether the operator is strong or the mobile phone manufacturer has a previous life.

    For example, in the previous life, Apple was not that popular at the beginning. When it signed a contract with AT&T, it was basically discounted by 80% of the retail price.

    But when Apple becomes popular all over the world, if you want to be an Apple contract machine, you must buy it at the retail price without any negotiation.

    On the other hand, if you are not Apple, but HTC, and you want China Telecom to be your contract phone, then you have to lower the price, which may be 80%, 70% or even 60% of the retail price.

    no way.

    The store is bullying customers.

    Customers bully the store.

    The two contradictions have always existed since ancient times, and the causal relationship is the same.

    In their previous lives, Apple and Samsung used a two-way approach. On the one hand, they retailed their own mobile phones, and on the other hand, they cooperated with mobile operators in various countries to launch their own models of contract phones. This not only helped them increase their sales, but also  Many opponents were stepped on.

    Wait until HTC, Sony, Nokia, etc. want to make contract machines.  But because they are behind the times, everyone is not optimistic about them, so there are not many contract machines belonging to them, and their sales are average.

    Of course Xiao Qi also wants to be a contract machine, and he has to do it in a big way.

    Anyway, according to the strength of Fairy Company, the prices of contract phones and retail phones are the same.  To whom are dreamstars sold?

    The more Dreamstars sells, the more various apps will be sold in the App Store, which is completely conducive to Dreamstars occupying the market faster!

    Now that kddi has come to ask for cooperation, this makes Xiao Qi feel that he can make preparations earlier.

    Don¡¯t just stock up on retail Dreamstars, you should also stock up on the shares for contract players.

    Think about poor Gang Leader Qiao. Seeing that iPhones are so popular, they don¡¯t even have enough retail sales, let alone sell contract phones.

    However, Xiao Qi still had doubts in his heart.

    It stands to reason that Apple has been selling it since April.  It has been 5 months, why hasn¡¯t iPhone production come up yet?

    It was difficult for Xiao Qi to ask Guo Taiming, and he wouldn't tell him if asked, but the young man always felt that Gang Leader Qiao was deliberately limiting sales like in his previous life, thus causing hunger in the market.  Thus increasing the popularity of Apple mobile phones?

    From the beginning of Apple¡¯s launch to Xiao Qi¡¯s reincarnation, there have been several generations of products.  There is almost no time for sale, and they are basically sold out as soon as the goods arrive, and then everyone waits for a while, and then rushes for the goods again This cycle continues.

    After playing this method a few times, everyone will know what is going on.

    So all the fans hated Gang Leader Qiao with their teeth.

    Samsung¡¯s two flagship products, the galaxynote and galaxys series, emerged while Apple was engaging in hunger marketing.  By the time Apple wanted to suppress it, it was already too late to regret it.

    After Samsung was born, the sales volume of iPhones has obviously increased a lot, which fully proves that there is no progress without pressure!

    In the previous life, Gang Leader Qiao practiced hunger marketing for more than two years.  Only then did we encounter the biggest challengers such as the galaxynote and galaxys series.

    " If this were the case now, he had only been playing for a few months, and he encountered S1 rushing into battle and was scolded bloody. Thinking about it, he would definitely be proud to play for some more time, right?

    If that¡¯s really the case, Xiao Qi feels that his chance has come.

    While Apple is limiting production and reducing inventory as much as possible, if Dreamstars has sufficient stock, it is entirely possible to hit a huge sales volume, break down the proud defense line of iPhone in one fell swoop, and grab more market share.  !

    Xiao Qi¡¯s 12-month sales volume for Dreamstars is 60 million units, production volume is 80 million units, and inventory preparation is 20 million units.

    ? ?Logically speaking, the sales aspect is enough, but if you add the contract machine aspect, it is definitely not enough.

    ¡°The United States and China alone can consume at least 20 million contract phones¡ªit¡¯s not just the Chinese who are greedy for petty gains, but also the American people.

    The third brother and the third sister are also very obsessed with electronic products. For example, Xiao Qi spent 10 million US dollars for the Nielsen research company. A recent market survey commissioned by them found that the third brother and the third sister are the ones who have the greatest desire for dreampads.  Among the 300 million people aged 20-40, 50% actually want to own a Dreampad, and at least 10% are able to buy a Dreampad. However, what Xiao Qi has given to the Indian market is only 1 million units. It is simply  It broke the hearts of the third brother and the third sister!

    It happened that the production of gold and pink dreampads dropped during this period, and Xiao Qi ordered the employees of the Fairy Factory to switch to assembling a large number of ordinary dreampads, which could increase sales by almost 1.5 million units a month. The last two sales,  Just take care of the third brother and the third sister.

    Even the demand for dreampads is so high, so the demand for dreamstars should be very high!

    Those who think that if they start producing at the output of 80 million units and find that the situation is good midway, it will not be too late to continue to increase the number, they are very wrong.

    Because of large-scale production, preparing materials is a very serious matter. If the plan is changed temporarily, not only may the raw materials not be available, but even if they are, the cost may be greatly increased.

    So generally speaking, after the sales volume is set, unless it is a super popular product like iPhone, large-scale additions are unlikely.

    So, should we add it or not?

    How much is the appropriate amount to add?

    Xiao Qi became distressed.

    If you switch to the previous non-smartphone, you won¡¯t have so many worries. Anyway, if you can¡¯t sell out this year, you can continue to sell it next year.

    What is sold now are smartphones, and it is no exaggeration to describe them as changing with each passing day.

    Even the iPhone, which is so awesome and powerful, needs to be revised once a year, let alone other mobile phones.

    If you don't change the model, you will fall behind, and if you fall behind, no one will buy it. Therefore, the cycle is set to one year, which is already a limit - iPad3 and iPad4 were launched consecutively within one year, which made those who bought iPad3 angry.  Big curse!

    ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ¡°

    That's not OK!

    Too much price reduction will harm the brand, and too little price reduction will not promote sales.

    ¡°Anyway, as long as Xiao Qi makes a mistake in his decision-making and Dreamstars cannot be sold, the most likely outcome is that it will be ruined in his hands. Not only will it lose money, but it will also greatly affect morale.

    While thinking about it, Xiao Qi didn't make a decision for a moment.

    It is impossible for him to discuss this kind of matter with his confidants, because he cannot tell anyone about his future memories, so his confidants will not be able to get the most complete information, and naturally they will not be able to give the most correct advice.

    So he can only rely on himself.

    When he couldn¡¯t get an answer after much deliberation, Xiao Qi could only put the matter aside for the time being and wait until he was mature enough to think about it.

    The most taboo thing when doing things is to make a decision in a hurry!  (To be continued, please search Piaotian Literature. The novels will be better and updated faster!
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