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Text Chapter 2967 Lively

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    After several capital injections from Xiao Qi, Alibaba Group now has more than 50 billion yuan in cash.  For this reason, the shares of Ma Yun and other management personnel were once again diluted, but seeing that his dream was about to be realized step by step, Ma Yun didn't care.  Besides, Xiao Qidu promised that if Ma Yun stayed in Alibaba for 10 years, he would give him less than 2.  If it were anyone else.  Bezos will definitely want to give it a try.  But the boss behind Xiaoyao Mall is Xiao Qi, who is more than 20 times richer than him.  China is Xiao Qi's home field, so Bezos can only look forward to it and sigh.  However, Bezos has always been a heroic figure. He thought of his own situation from the rise of Xiaoyao Mall, and then used the fastest speed to strengthen market development in Europe and America.  Then it accelerated its deployment in Japan, South Korea, the Philippines and other countries, striving to seize the Asian market before Xiaoyao Mall even went abroad.  Because he knows that a mere Chinese market cannot satisfy Xiao Qi's ambitions. At worst, Xiao Qi will also attack the Asian market.     not to mention.  Bezos had interacted with Qin Yibin, CEO of Xiaoyao Mall. His first impression was that this guy looked like a Japanese. Although he was respectful on the surface, he had a hawk-like gaze in his eyes and had a strong ambition to develop. Such a person is the least likely person.  Easy to deal with.  As a result, later, when Bezos was still developing the Japanese and Korean markets, Xiaoyao Mall entered the Indian market in one fell swoop, and in a short period of time, it quickly occupied the Indian B2C market and gained more than 200 million users.  market, and they are the most elite group of consumers in India who have escaped poverty, which is even more commendable.  Let¡¯s not mention the dispute between Bezos and Xiaoyao Mall, let¡¯s get back to Alibaba.  Taobao.com is now very rich, so Ma Yun also wants to further develop and do the same b2b2c business as Japan's Rakuten Mall, which is Tmall Mall.  After spending a lot of effort and getting Xiao Qi's approval, Ma Yun started advertising in major media in early October, focusing on promoting his 1111 Singles Shopping Festival, striving to have a nationwide shopping carnival on that day.  .  Online media, print media, TV media, and paper media, the advertising expenditure on these four major platforms is estimated to be as much as 1 billion yuan a month, which is a huge amount of money.  Xiao Qi was not surprised by this. Since Alibaba Group was acquired by Xiao Qi Holdings, Ma Yun has been much bolder in spending money. In the past two years, Taobao.com has accelerated its development. An important reason is the various supporting facilities.  If you can keep up, there will be a lot of advertisements, making more people pay attention to Taobao.com and use Taobao.com.  Now for this very important Tmall mall, Ma Yun is even more willing to spend money.  The top bidder of CCTV is only one to two hundred million yuan a year. He wants to use up all the 1 billion yuan in one month, and it is said that there will be 5 billion additional expenses next year. This is a deal that the media will laugh out loud in their sleep.  ah!  With money clearing the way, Tmall will spend more and more time bombarding people¡¯s attention.  Nowadays, with Taobao.com and Xiaoyao Mall, the number of young people shopping online has increased significantly. Therefore, after they see Tmall Mall, they will subconsciously learn about it, and then discuss it more in their circle of friends.  ??With this back and forth, Tianmao Mall¡¯s 1111 celebration carnival naturally became popular. ?? One by one, large manufacturers and companies have settled in Tmall.com, which ensures that the products on Tmall.com are at least authentic.  And they are not only authentic, because they eliminate the costs of various channels and only have to pay for website operation costs and express delivery costs, so their costs are very low, less than 50,208 cheaper than physical stores, but because they have formed an online shopping method  Atmosphere, so there are many people buying from Tmall online, and it can also make them a lot of profit.  Now, the growth rate is as high as 205%. Compared with Xiaoyao Mall's annual growth rate of 70 to 80%, it is simply scum.  As a result, now, even Taobao.com has joined the camp of major manufacturers, and companies such as Gree and Midea have settled in Tmall. Isn¡¯t it another kind of Xiaoyao Mall?  After these manufacturers enter, it is equivalent to chasing after electronics malls such as Suning and Gome that focus on sales!  However, the trend is irreversible, and they cannot ask manufacturers not to sell products online.  In order to solve this problem, since Ma Yun announced that he would build Tmall Mall a few months ago, Suning and Gome have accelerated the pace of their own online malls, and now they have reached a similar level.  Therefore, it was also during this period that Gome and Suning also launched the slogan "Spend Singles' Day together, Gome's 10 billion giant"?Waiting for you!  ¡±, ¡°Take your family to visit Suning, big surprises are waiting for you!  " Such a slogan was quickly promoted in major media. Originally it was just a battle between Tmall.com, but now it seems to have become a collective carnival in the online commerce industry. This battle is a bit  Big! (To be continued.)
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