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Volume 61. "Remaining Sins" has been paid back only by advertising placement

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    "Boss, the first cut version of "Remaining Sin" has been released, do you have time to look at it now?"

    After listening to the little assistant's report, Yuan Hua, who had just finished the daily filming of "The Witness", was shocked, grabbed his coat, got up and said:

    "Call the driver now, and ask Director Zhou to wait for me in the screening room. I'll go there right now¡ª"

    The little assistant obediently obeyed immediately, and Yuan Hua took advantage of this gap to go to the bathroom to wash his face and relieve fatigue

    On the car to the company, Yuan Hua continued to listen to the little assistant's report on the cost of the show "Remaining Sins":

    A total of 104 days were filmed from the opening ceremony to the finale.  The first two seasons were shot continuously, with 12 episodes per season, each episode was about 45 minutes long, and the cost of a single episode was over one million, with a total cost of about 25 million.

    In fact, Yuan Hua, as a practitioner in the film and television industry, has also heard about the drama "Remaining Sin" in his previous life

    In fact, many people may have misunderstood it, taking it for granted that the show "Remaining Sin" is so famous and has such a good performance, the producer must have made a lot of money.

    In fact, it is not, because first of all, this drama is not a low-cost online drama, but should be classified as a small and medium-cost online drama.

    Don't look at his production cost of 20 million yuan for the first two seasons. It seems inconspicuous, but the number of episodes is very small!

    This is not like the previous "Prince Princess". Although the cost of a single season is only 20 million, there are 37 episodes in one season!

    In such a conversion, the average cost of each episode of "The Princess" is about 540,000. In fact, this cost is not small in online dramas, but the production cost of a single episode of "Remaining Sins" is exactly double that.

    You get what you pay for, the reason why "Remaining Sins" was highly praised by the audience for its excellent production and full of quality is that it was all spent money

    You must know that this show does not have any big-name traffic stars. The slightly famous male advocate Yishan was just a child star before he took over the filming of this show, and the others are not famous at all.

    Therefore, the production cost of this single episode of more than one million is basically spent on the production of the series, not on the remuneration of the star actors. The money is spent wisely, so the natural effect is outstanding.

    In addition, although this drama is also an adaptation of an online novel, the original work itself is not a big IP, and there are no big-name stars to join, so before the filming started, no advertisers were willing to sponsor, so the cost naturally remained high

    In addition, the show was ordered to rectify not long after it went live, and then it was quickly taken offline, and the advertising revenue came to a sudden stop Therefore, the show¡¯s revenue is far less than expected. I can only say that there is no  lose money.

    However, in this life, if the producer of "Remaining Sin" is replaced by Huazhang Film and Television, everything will be completely different!

    After all, Huazhang Film and Television's last "Princess Princess" is not a big IP, but it still became a hit and opened a new era of online dramas.

    With "Princess Concubine" in the forefront, everyone has high hopes for the second "Remaining Sins", and they don't need Huazhang Film and Television to solicit advertising sponsorships, and major sponsors are waving money and pouring in one after another

    "Prince Princess" is a costume drama after all, and to be honest, it is not convenient to place advertisements directly in the drama, but "Remaining Sin" is a modern drama, so there are many articles that can be done for advertisement placement!

    The last "Princess" made them miss a great opportunity, so they must not miss it the second time, otherwise the big boss will kick them out as salary thieves!

    The investment promotion department of Huazhang Film and Television was overjoyed. After several layers of screening, without affecting the overall fluency of the series, it finally cooperated with Huiyuan, Deluxe, 360 Antivirus, Zhongtian Communications, KFC, JD.com, China Merchants Bank credit card, and Toyota Motor.  Eight companies reached an advertising placement sponsorship contract, and this alone charged a total of 24 million yuan in advertising costs.

    In fact, this is not a big deal. Advertisement placement is not uncommon in current film and television dramas. Some popular TV dramas may have as many as 20 or 30 advertising sponsors, and the income from sponsorship fees alone may even reach hundreds of millions.

    As for this version of "Remaining Sin" by Huazhang Film and Television, because the heroine has changed to the more famous Zhao Yihuan, the total cost will naturally increase. The total production cost of the final two seasons is about 25 million.

    It's like saying that the show hasn't been sold yet, and the production cost is basically almost paid off!

    Just one word - cool!

    No way, this is an intuitive manifestation of market confidence, mainly because the foundation of Huazhang Film and Television's upper work "Princess" is well laid, but if the ratings of "Remnant Sins" are not as expected, then such good things will never happen again in the future  !

    In the previous life, the first and second seasons of "Remaining Sin" must have made money, but the rate of return was not high, but the situation is definitely different nowup!

    Of course, now that "Remaining Sins" has been basically completed and can be put on the shelves at any time, the question before Yuan Hua's eyes is - to whom?  and how to sell it?

    Yuan Hua's foundation in the entertainment industry is not deep now, and he has no way to influence decisions at a higher level, so this version of "Remaining Sin" may not be able to escape the fate of its previous life, that is, as soon as the front foot became popular all over the Internet, the back foot was immediately caught by others.  Keep an eye on the crazy report until it is taken off the shelf.

    Then if we continue to use the same member click + ad sharing method as in "Prince Princess", Yuan Hua may lose a lot of his final income.

    But if it is a one-off price buyout, the number of episodes of this TV series is too small. After all, the price of online dramas has just risen now, and the single-episode buyout price cannot be too high, so this is the problem!

    If the show has forty or fifty episodes, fifty or sixty episodes, or even seventy or eighty episodes in a season, Yuan Hua will of course agree to buy it out at a buyout price. Anyway, it can be sold for hundreds of millions!

    But now there are only 24 episodes in total in the two seasons of "Remaining Sin". Even if one episode really paid him millions, the total transaction price would hardly exceed 100 million.

    Therefore, now Yuan Hua is a little hesitant. Although he knows that "Remaining Sin" was taken off the shelves not long after it was launched in the previous life, the key now is-how long did it take before it was banned?

    ? Assuming that it will be blocked immediately after the broadcast, it must be more cost-effective to buy out at a buyout price now.

    But if it was said that after the broadcast, it took about a month or two before it was forced to be removed from the shelves due to fierce public opinion, then it would be a bit of a loss to buy out now.

    But the key point is that Yuan Hua no longer remembers when "Remaining Sin" was ordered to be taken off the shelves in his previous life

    Besides, the situation in the previous life can only be used as a reference. Now that he is a butterfly flapping its wings, the drama itself has gained a lot of attention. It is possible that the situation will be different from the previous life, maybe because it is too popular.  Maybe it was blocked as soon as it finished broadcasting.

    Forget it, it might as well just buy it out at a one-off price!

    After all, the future is uncertain, and there is no need for Yuan Hua to take huge risks for petty profits, even if he earns a little less, it is safe to be safe!

    Besides, if you choose the sharing mode, the payment will be very slow. It may take half a year to more than a year to get most of the income, but if you buy it out at a buyout price, you will definitely get the money immediately.

    After all, our company is about to prepare for the filming of "Wuxin Master" and the first film "The Unknown Man". The former is expected to invest 50 million yuan, and the latter is expected to invest 60 million yuan.

    To be honest, with a total funding gap of more than 100 million yuan, the company is really short of money now, so just buy it out!

    Today, Yuan Hua will go to see the quality first, and then modify it according to the memory of his previous life. Next, he will almost start negotiating with the three companies of Aiyouteng. It depends on which video website offers the highest buyout price, and whoever will take it  bar
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