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Body 283 Music Magician from the East¡ª¡ªCao

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    The next day, Cao Xuan met the new owner of Warner Records, Edgar Bronfman Jr., at a French restaurant named "French" in Los Angeles.

    His name can also be translated as Edgar Bronfman Jr., transliterated in many ways, but with one meaning.

    Little Edgar is in his 40s. He is in the prime of life. He is well dressed and has deep eyes, shining with confidence and wisdom.

    Before coming here, Cao Xuan didn't know much about this new boss, so he found someone to inquire about little Edgar's information carefully, and then vaguely remembered a few words from Goldfinger, and finally got a general understanding of this new boss.

    How should I put it, this guy can be described as a generation of wizards.

    Comparable to the second emperor of Qin, not weaker than the "sage" Yang Guang, the Sui lord.

    Compared with him, the second prince of Warner, who lost three families by fishing before, is simply the unicorn of the Warner family.

    Edgar Jr. is rich for three generations, and his Bronfman family started from his grandfather's generation.

    In 920, the United States promulgated the Prohibition Act. His grandfather brewed alcohol in Canada, and then smuggled it to the United States for sale.

    Grandpa Little Edgar has since become a top rich man.

    Once you have money, you start to transform. The second generation of the Bronfman family, that is, after Edgar Jr.¡¯s father Edgar took power, started to engage in formal brewing business + investment, and actively participated in charity, integrated into the Jewish high-level, and expanded the family¡¯s influence.  force.

    By the 1990s, Edgar Sr. was already a well-known philanthropist, wine tycoon, and had a very high influence in the Jewish community.

    Moreover, he started out selling bootleg liquor back then, and he is also well-connected in the gray side. He is an out-and-out tycoon of the generation who takes everything in black and white.

    But as the saying goes, the rich can only last for three generations. Bronfman's first two generations of patriarchs were heroes, but they couldn't bear to give birth to a bad luck+prodigal son.

    Little Edgar was his father's second and favorite child, so he was given the same name.

    This rich third generation born with a golden key in his mouth has had an extremely passionate interest in art since he was a child.

    After graduating from high school, he went to a British film company to do odd jobs, and later went to Hollywood to participate in some film productions. After a few years of frustration, he could only go home and inherit the family property.

    Old Edgar loved his son very much. He started as an assistant to the chairman of the family Seagram Group, and soon became the general manager of the European region. Two years later, he was appointed as the vice president of the group, responsible for manufacturing, sales and marketing. Five years later  , as Chief Operating Officer.

    Even in order to arrange for his son to take over, the old man retired early and officially handed over the burden of the family to his second son, Edgar Jr., in 1994.

    The absolute true father, can be called the little Canadian Zhu Yuanzhang.

    It's a pity that his father is Zhu Yuanzhang, but little Edgar is not Zhu Biao. Instead, he competes with the "Ming God of War" Zhu Qizhen.

    After taking office, Edgar Jr., for the purpose of family transformation, but more likely to fulfill his teenage dream, he aggressively attacked the media industries such as television and music.

    At that time, the family group where Edgar Jr. belonged had a lot of DuPont shares. In order to raise funds, he sold all these shares without hesitation.

    In the end, these shares were sold for more than 8 billion US dollars, and two years later, he sold these shares to 16.6 billion US dollars.

    Not to mention future generations, DuPont is one of the top ten consortiums in the United States. If the shares are kept, the Edgar family will be rich for another three generations as long as they don't do anything to death.

    Because of this incident, little Edgar has been complained by many media.

    Of course, he didn't just sell DuPont shares. After obtaining a huge amount of funds, Edgar Jr. made aggressive acquisitions, took down several large record companies in a row, and reorganized them into the Universal Group.

    Later, Polygram Records was acquired, and Universal Records, a subsidiary of Universal Group, once became the world's number one record company, and little Edgar had the same scenery.

    As a result, due to over-expansion, the record industry has been going downhill again, which led to Edgar Jr. in charge of Universal for several years, and has been subsidizing the profits of the family group.

    In the end, the family group's management was ineffective, and he had to make crooked moves. As a result, he was greatly negatively affected and became more and more difficult. In 2000, he even publicly auctioned his high-quality brands.

    Not to mention the tossing of his own industry, he also took the Universal Group and the French Vivendi Group to merge with the French Vivendi Group. As a result, Vivendi lost 13.6 billion euros in 2002, and his stocks shrank sharply.

    It is conservatively estimated that Edgar Jr. has lost more than 10 billion U.S. dollars since he took over his father's assets.

    The famous Bronsmann family back then is almost a joke now.?With radio data as a support, first of all, radio programs can be completely ignored, but focus on TV.

    Little Edgar said that it took two days to reply to Cao Xuan, but in fact it took nearly a week to contact him again.

    During this period, Mike was already desperate, but Cao Xuan was very confident.

    Good things take time, if there is no chance, little Edgar would have given up long ago, time has dragged on for a long time, perhaps the hope is greater.

    A Chinese who wants to become a shareholder of the world's top record company can imagine the resistance he will encounter. Little Edgar gave him a reply within a week, which is considered very fast.

    On the phone, little Edgar didn't say much, but expressed a little tired.

    "Let your team come over and negotiate."

    This sentence already represented everything, Mike cheered loudly, and Cao Xuan also smiled.

    Not long after, Cao Xuan's related team flew to the United States from the mainland, Hong Kong and other Asian countries. Cao Xuan found two trustworthy investment and legal companies in the United States to help check through the strong Chinese tycoon.

    Cao Xuan made no secret of his distrust of the American capitalists. These American capitalists, especially the Jews, have too many twists and turns and have to guard against them.

    After all, it is not a small investment, and various details have to be discussed. It is estimated that two weeks after the formal production is completed and the cooperation contract is obtained, Cao Xuan's team will join Edgar Jr. in the overall acquisition of Warner Records.

    In the meantime, Cao Xuan's new album's ranking on the Billboard Singles Chart has also become more and more popular.

    On October 21, 2003, the song surpassed and entered the top ten of the Billboard singles chart.

    And ranking twelfth, entering the top ten is already within reach.

    What's even more exaggerated is that Cao Xuan has been in the top ten of the Billboard album chart for three consecutive weeks, and even reached the second place in the third week on the list.

    Sales in the United States also exceeded 1 million copies on October 20, less than a month before the official release of the album.

    This is also the best-selling album in the United States throughout October, and Cao Xuan has also received his second platinum album certification in the United States.

    's popularity caused Cao Xuan's name to spread wildly in the United States.

    People no longer regard him as a short-lived singer, but a future world pop king with real superstar potential.

    Published the headlines on the front page. The photo was a poster of Cao Xuan on the huge advertising screen in Times Square. They called Cao Xuan the name and praised Cao Xuan's musical talent.

    Become famous in the first college, and reach the top in the second college!

    Cao Xuan has come to a critical moment in the road to international superstardom, and Warner or Edgar Jr.'s team is also aware of this, and the negotiation speed is deliberately accelerated.

    On October 25th, the eve of Cao Xuan's departure for Europe, the two sides finally reached an agreement.

    Cao Xuan invested 200 million US dollars and joined Edgar Jr.'s investment group. After Edgar Jr. took over Warner Music, Cao Xuan obtained 10% of Warner Music's shares, board seats and a series of related rights according to the contract.

    ¡ª¡ª¡ª¡ª

    ps: Push the book, ten thousand order entertainment, I have read it myself, the rhythm is very good, and the quality and word count are guaranteed

    Basically, I don¡¯t ask for chapters and tweets. This time, it¡¯s rare that P pushes each other. If you are interested, you can watch it.
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